You Create Ads
You create ads and choose keywords, which are words or phrases related to your business.
When people search on Google using one of your keywords, your ad may appear next to the search results. Now you're advertising to an audience that's already interested in you.
Your Ads Appear On Google
When people search on Google using one of your keywords, your ad may appear next to the search results. Now you're advertising to an audience that's already interested in you.
You Attract Customers
People can simply click your ad to make a purchase or learn more about you.
Promote Your Inventory
Product Listing Ads show potential customers a picture of your item, its price, your store name and more. You only pay when someone clicks on your ad and visits your website or local storefront where they can buy your item.
What It Does
Remarketing lets you show ads to users who've previously visited your website as they browse the Web.
When you use remarketing, you'll tag pages of your site that correspond to certain categories you want to promote. For example, you could add a “TV” tag on all of the pages where you sell televisions. You can then create an AdWords campaign to show highly relevant messages (such as ads displaying a special offer on TVs) to people who've visted these pages as they browse sites across the Google Display Network.
Why You'd Use It
Remarketing is a powerful way to stay engaged with your target audience. Presenting them with highly relevant ads and offers across the Web -- and making sure your brand is top of mind when they’re ready to buy –- can radically improve ROI. Achieve even higher conversions by combining other targeting methods, such as interest categories, demographics, or keyword campaigns. For example, if you wanted to expand the reach of your fashion brand, you could target only women between the ages of 18-24 who have not yet visited your site, and present them with an offer that is tailored to them.
We have a sample of each of these services in use.
We can do this research for you and give you our recommendation based on your budget. Call us today 478-922-8979 for more information.
Related Topics - SEO Marketing - Email Marketing - Site Analysis